Support us! GearJunkie may earn a small commission on affiliate links in this article. Learn more.
We need a happy ending these days. Read on to learn how the outdoor community came together to save our country’s first black equipment store.
“Help save the nation’s first black equipment store!” The call to action has since been rife on social media The outgoing collective released his film to Slim Pickins Outfitters, a black equipment store in Stephenville, Texas.
Owners Jahmicah and Heather Dawes founded Lean Pickins Outfitters in 2017. “We exist to diversify nature,” Jahmicah said simply. “The focus of the community is critical to what we do. And I think we only grew because of the community we want to build here. “
Unfortunately, Slim Pickins’ dream of growing this community was suddenly in jeopardy due to COVID-19.
Fortunately, The Outbound Collective was there and made a film about the shop as part of their #EveryoneOutside initiative. And that call to action worked. The Outbound Collective raised over $ 95,000 for the company in less than 2 days.
Slim Pickins Outfitters: Your Story
As with most small businesses, sales fell significantly. Slim Pickins’ call for financial aid wasn’t just about keeping the store doors open, however.
It was about continuing to be a pillar and resource for the community and promoting diversity in the outdoors. And it was about continuing to inspire others to live the Slim Pickins motto: “Act fairly, love kindly, serve humbly and experience adventures.”
Brands and outdoor organizations like it HOKA ONE ONE, Women who hikeand dozens of others helped share the story of Slim Pickins Outfitters. Even the editorial team of SNEWS has published an article Gathering of its readers and others in the outdoor industry to donate.
A pouring of support for the business owners followed. “You may not have broken the internet,” Dawes joked on Instagram. “But you broke our label printer.”
The store is about $ 33,700 away from being reached GoFundMe Goal. Although not out of the woods yet – thanks to everyone who shared and donated – it looks like Slim Pickins will be staying here.
Donate and learn more
Sign up, get out: Arc’teryx is switching ‘Backcountry Academy’ to digital for the first time
To adjust. Develop. Come together Arc’teryx started its training course to bring people out into the backcountry. And yet it is now happening online. Continue reading…